You might have noticed that I’ve been a bit quiet lately (and that’s just not like me!)
I’ve been really thinking about the work we do with our clients and main problem that we’re helping them to solve.
And it’s become increasingly obvious to me that something big is missing for many small business owners…. that their business just isn’t working for them financially. And because of this they really aren’t living the life they thought running a business would give them.
It’s pretty fundamental isn’t it?
Anyone running a business knows it’s damn hard. We want to know it’s worth it, and that we’re building something that will give us financial security later down the line, even financial freedom.
I know, it’s not just about the money
For many business owners, myself included, money just isn’t what gets us out of bed in the morning – we usually have other more compelling reasons than just making money:
- Doing something we love
- To make some sort of difference in the world
- To achieve something we’re proud of
- To give us and our families a better life
- And to create more financial security for our future
- To never have to work for anyone else ever again!
So although making a profit is only part of the reason why we start and run our own business, without a sustainable and healthy bottom line, we’ll never what we wanted our business to give us, which is why mastering finance is such a critical skill.
Our new Financial Strategy Road Map
Around 5 months ago I created a new model, the Financial Strategy Road Map. And it’s completely shifted how we help our clients, and most importantly, is shifting their bottom line financial results.
Reflecting on all the clients we’ve worked with over the last 5 years, and working deeply with my retreat clients over the last 9 months, we realised how much impact we’re having on the long term financial success of their businesses, and especially so when we’d followed a structure.
And that structure is:
Train the business on the critical financial foundations that every business needs to be successful long term, and then coach them to achieve specific financial results, whilst becoming the fierce protectors of their bottom line.
And the key is creating a financial strategy that’s designed to give you and your family the life and future you want, and building your business around that. Most people adapt their life, ambitions and future around what their business is giving them; we turn that around and start with what you want – realising that your business and your personal life are inextricably linked.
We really are incredibly excited about the Road Map – it’s already proving to be a game-changer in how we work with our clients, and the results they’re getting, and we can’t wait to see where it takes us.
And so… we’ve got a new website
We realised that our website really didn’t reflect the work we do now, so Techy Sean has been a busy boy the last couple of months building our new website (you’re on it now…) we’d love it if you had just a couple of minutes to browse through and see what you think.